Services
Marketing and Branding
Brand is who you are…
karen cubides agency
Marketing is how you choose to share your story.
Our non-negotiables
We believe that professional marketing materials, which are cohesive and recognizable, across a variety of media platforms is mandatory to thrive in our industry. Therefore, we utilize a wide range of marketing tools and resources, to highlight everything you have to offer, to market your style and showcase your talents. We specialize in 1-1 brand audits, photography, social media, web design and creative direction.
Our marketing program begins with goal-setting and our objective is to educate you on how to craft an internet presence that will increase awareness of your talent and value. After an initial consultation to determine your career aspirations, we will put together a marketing plan catered to your specific goals. Then, depending on your needs, we will either become your content creation wheelhouse or empower you to develop eye-catching images and stories to share with the world.
Marketing is an invaluable and extremely necessary aspect of developing a successful career as a performer. Work with us to start attracting the right audience, potential collaborators, and presenters.
Marketing and Branding
Photography
No matter what stage you are in in your career, high quality, professional images are both within reach, and your best tool for making your personal brand stand out. From headshots with your instrument to candid photos showcasing your personality, these images will ensure a lasting impression that accurately captures your overall artistic aesthetic.
Whether our photography is for your website, social media, or other marketing materials, we will work with you to create eye-catching photos that reflect your style as a performer.
The KCA team values cohesiveness and marketability in every image. We find the right match for you within our carefully curated list of photographers, which represents a diverse range of artistic styles, and provides high quality options at every budget. To prepare for your shoot, we will help you to curate colors, textures, outfits and makeup to ensure that all decisions reflect your brand.
Take a look at our portfolio and experience a virtual photoshoot below.
Marketing and Branding
Web Design
We believe your website is your business card to the world, whether you are a student or a touring musician. In order to demonstrate your talents and be respected in your industry, a professional website is a must. Simultaneously, we believe that achieving sleek web design does not have to be at the expense of ease, accessibility, or budget.
Our curated list of web designers construct a personalized, intuitive site that highlights your professional and artistic achievements. We will work with you to showcase your personal values and perspectives, allowing you to connect with your audience, and impress potential presenters efficiently and effectively.
Take a look at our portfolio and learn more about our process below.
Marketing and Branding
Social Media
We are passionate about educating musician’s and organizations on how to use social media to authentically share their missions. We work with individuals, universities, military bands, and non profit organization in a variety of ways. From creating strategies, basic tutorials, to taking over accounts!
Take a look at our portfolio and learn more about our process below.
Marketing and Branding
Creative Direction
Karen Cubides Agency works with clients to demystify the process of telling your story on camera. Photos, videos and other media formats are a simple way for you to connect with your audience by letting them see who you truly are. Videos are a timeless representation of your talent when made well, and we believe in diligently dedicating the time to make sure each video is exactly what you have been envisioning.
Creating a great story through video starts way before you hit record. We help you to plan and storyboard your project, provide media training, and coach you on selecting wardrobe, and makeup. We offer professional insights and expertise in the videography and photography space, resulting in great content for your YouTube channel, website, or social media platforms.
MARKETING AND BRANDING
Additional Services
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Brand Audit
Our Brand Audit service offers a comprehensive evaluation of your brand’s current positioning, presence, and performance. We take a close look at every touchpoint—from visuals and messaging to strategy and systems—to identify strengths, gaps, and opportunities for growth. Following the audit, we provide clear, actionable recommendations along with tailored support to help you refine your brand, strengthen your market presence, and move forward with confidence.
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Marketing Strategy Sessions
Our Marketing Strategy Session is designed to provide clients with clear, tailored insight on how to effectively market their product, idea, or personal brand. Through an in-depth conversation, we assess their goals, target audience, and current efforts, then craft a strategic approach that aligns with their vision. Clients leave the session equipped with actionable tactics, fresh perspectives, and a focused plan to elevate their visibility and connect meaningfully with their audience.